HELPING PURPOSE-DRIVEN BRANDS BETTER CONNECT WITH THEIR AUDIENCE THROUGH DIGITAL TOUCHPOINTS.
OUR SERVICES 👨🏾💻
The Lotus Project is a website design, digital marketing & digital processes company focusing on helping small brands connect with their audience and customers through digital touchpoints.
Digital Experience
- UI / UX Website Design
- Digital Experience Strategy
- CRM Strategy + Implementation
- Omni-Channel Customer Journey
- Start-to-End Touchpoint
Digital Marketing
- Content Strategy + Development
- Omni-Channel Digital Marketing
- Organic Social Media
- Paid Social Media
- SEO / SEM
Research + Data
- Strategic Planning
- Market + User Research
- Competitive Analysis
- Data Analysis
RESEARCH
Impactful Journeys Start Here.
Understanding your customers’ valued experiences is a crucial first step in our process. This involves a deep dive into the specifics of your audience, industry, competitors, and existing processes. Our aim is to identify and leverage the unique aspects that define your audience’s interactions.
STRATEGY
A DREAM WITHOUT A PLAN IS JUST A WISH.
This is why strategy is at the core of everything that we do. With an understanding of modern digital trends, once we do a deep dive into your business, competitive landscape and customers, we’re able to develop a strategic approach to help you better connect, build and grow with your audience.
DESIGN
DESIGNING DIGITAL EXPERIENCES WITH IMPACT.
With your goals in mind, and your audience in heart, we strive to create digital experiences that supports an impact customer experience. Whether it’s a UX/UI website design, CRM process buildout, or a digital marketing campaign (we love using them together btw 🙂), our goal is provide an experiences captivates and nurture your audience’s attention.
DEVELOP
WHERE IT ALL COMES TO LIFE.
With all of the pieces laid out, this is where all of the strategic planning comes to life. We approach development with speed, efficiency, and compatibility in mind. By having a proper process in place, we’re able to ensure a seamless transition from planning to execution.
DISTRIBUTE
WHERE THE RUBBER MEETS THE ROAD.
What’s a great experience if no one experiences it? With a finger on the pulse of today’s ever-changing digital landscape, we focus on meeting your audience where they are. By understanding where your audience’s attention is, we’re able to distribute content throughout the appropriate digital channels with the goal to seamlessly connect, build and grow with your audience.
EVOLVE
CONTINUAL IMPROVEMENT IS AN UNENDING JOURNEY.
By continuously studying analytics and smart data around how the audience engages and reacts with your brand across every touchpont – from your website to marketing messages and email outreach. With our agile approach, we’re able to adapt and evolve quickly, leveraging insights to enhance performance at every step of the digital journey.
